Sheri Koetting

Sheri L. Koetting is the Co-Founder and CEO of MSLK, an award winning, boutique design agency. Sheri specializes in reinvigorating fashion and beauty brands through 360° brand positioning — from overall brand identity, to retail, packaging, online, and social media. Sheri has worked with brands such as Aveda, Johnson & Johnson, Maybelline, Redken, and Sephora.
Sheri is currently the New York President of Spark Design Professionals, the Director of Outreach for the AIGA's Center for Sustainable Design, and an active member of CEW.